This winter has been quite hard in the cycle trade with poor weather followed by poorer weather followed by unbeleivably poor weather. This puts off most people with a brain from riding a bike with any kind of regularity and means the shop is quieter than normal. The advantage from my point of view is it gives all of us the chance to cnsume huge amounts of tea/coffee and talk about how the shop develops further. Our store is not blessed with huge amounts of passing trade and having half the catchment area populated by fish is not a great help either. We need to offer a range of products that maybe aren't available in every store but suit our customer base the modern term for this is a "destination store." So after many cups of tea and packets of biscuits we decieded that we were perfect and didn't need to do anything!
That was my conclusion but apparantly everyone else thought differently so after a bit of research and 500 miles of driving in 12 hours we are pleased to become SURLY dealers. They offer a wide range of touring, cross and mountain bikes that we can have as frame only or complete bikes. They come in a very wide range of sizes so that will allow us to offer a very custom fit. It also comes with the added advantage of matching the staff attitude :))

I would like to say that this blog really convinced me to do it! Thanks, very good post.
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